Great May Day with Sokolow and Radio ZET
From 1 to 5 May 2024, we celebrated a great barbecue festival together with Radio Zet. During these days we visited as many as 4 towns in the Mazury region, whose inhabitants had the opportunity to taste the best delicacies straight from the grill while enjoying themselves to the rhythm of good music.
As the Sokolow company, we have been sharing our passion for barbecue for years, and once again this idea accompanied us at meetings during the May tour. In each of the cities covered by the campaign, numerous attractions for the whole family awaited the participants: culinary demonstrations, games for children, sports competitions, relaxation zones and competitions with prizes and gadgets. The picnic tour began with a concert by Blanka, who gathered many enthusiasts of good sounds at the stage.
The Sokolow zone could not be missing from the barbecue town. The participants had the opportunity not only to taste our products, but also to watch the chefs in action and get culinary inspiration from them. What's more, numerous sports activities awaited the participants, in which they could win tasty Sokołowian prizes.
Advertising spots for the ‘Radio ZET No. 1 for May Day’ campaign were aired in 66 shopping malls across Poland, and the events themselves were reported on a regular basis on Radio ZET. A competition was prepared for listeners in which professional garden barbecues and barbecue accessories sets were up for grabs.
We would like to thank everyone who was with us during this special May Day. We are glad that we could celebrate together and share our passion for barbecuing!